Content Manager

GDS Wealth Management invites you to join our dynamic team as a Marketing Associate as we continue to expand and empower clients in their pursuit of financial success. As a rapidly growing wealth management firm, we are passionate about guiding individuals toward their desired financial outcomes. By becoming a part of our motivated and target-driven team, you will have a unique opportunity to shape the future prosperity of our thriving organization.

Join the esteemed team of professionals in the wealth management industry, renowned for their exceptional expertise and dedication. Glen Smith, our esteemed founder and CEO/CIO, has been consistently honored as one of Forbes' Best-in-State Wealth Advisors for six consecutive years (2019-2024). This prestigious recognition highlights our commitment to excellence in delivering sophisticated financial planning solutions and unparalleled client service. At GDS Wealth Management, we strive to provide our clients with a sense of security and assurance as they pursue their financial goals.

Our mission at GDS Wealth Management is to offer our clients peace of mind surrounding their financial goals with sophisticated financial planning and a high level of customer service.

Job Summary:

We’re looking for an all-star content manager to join our growing team as the owner of our inbound marketing initiatives. Your goal will be to help us drive qualified traffic, leads, and sales by establishing our company as the #1 trusted authority in the financial planning industry!

Our content manager must have a passion for writing and storytelling with a journalist’s mindset, as well as an obsession with written content performance, content management, and analytics.

Responsibilities & Activities:

• Own the content strategy that allows for consistent publication of the types of content that drives revenue and significantly impacts sales.

• Publish at least three new written pieces of content per week.

• Interview internal subject matter experts for content.

• Edit, proofread and improve writers’ posts.

• Direct company email marketing efforts, including newsletters and automated workflows.

• Use AI tools to optimize efficiency for the content creation process, including, but not limited to: generating and enhancing new content, evaluating content performance, and streamlining content distribution.

• Work closely with sales team to identify content topics and develop editorial calendar.

• Rely on content analytics and reporting to inform decisions.

• Lead search engine optimization (SEO) efforts for website and content.  

• Produce premium content, including eBooks, pillar pages, and other offers used to convert our audience.

• Distribute content via social media for community engagement and long-term content promotion.

• Professional development and continued education in relevant areas (e.g., content technology, HubSpot certifications, writing proficiency).

• Assist marketing team in executing seminars, client appreciation events, and employee functions.

• Ensure all marketing materials comply with firm and industry regulations.

• Dress in business professional attire.

• Perform other duties and responsibilities as assigned.

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‍Knowledge, Skills, & Abilities

• A degree in English, Journalism, and Public Relations is highly preferred but not mandatory. Commensurate experience will be considered.  

• A true passion for writing.

• Impeccable writing and editorial skills, with an outstanding command of the English language.

• An understanding of common editorial style guides, e.g. AP Style, Chicago Manual of Style, etc.

• Clear articulation of the business goal behind creating a piece (or series) of content.

• Has used and experimented with AI tools like ChatGPT, Claude, Llama, etc.  

• Project management skills to manage editorial schedules and deadlines within corporate and ongoing campaigns.  

• An understanding of AI’s role in marketing and how it functions in content creation, predictive analytics, customer behavior, and machine learning for content targeting.  

• Incredible people skills.

• Has experience with programs such as HubSpot, Google Analytics, Google Search Console, and SEMRush.

• Has interview skills and is a curious and thoughtful listener.

• Understands how to use data to inform all strategic decisions.

• Operates well with giving and receiving feedback.

• Has a team mentality.

• Full-time, on-site presence is mandatory.

What We Offer:

• Salary and bonuses that are commensurate with experience.
• A supportive and collaborative work environment where your ideas and expertise are valued.
• Opportunities for professional growth and development through ongoing training and education.
• Fast-paced and motivational culture focused on improving our clients’ lives.
• Benefits package, including health insurance, matching 401k contributions, and more.

GDS Wealth Management Guiding Behaviors

At GDS Wealth Management, our associates use five guiding behaviors (Develop, Collaborate,Decide, Deliver, Improve) to deliver on the firm's core values of client-first,integrity, independence, and a conservative, long-term view.

We expect our associates at all levels to:

• Grow professionally and inspire others to do the same.
• Work with and through others to achieve desired outcomes.
• Make prompt, pragmatic choices and act with the client in mind.
• Take ownership and hold themselves and others accountable for delivering results that matter.
• Contribute to the continuous evolution of the firm.

For more information about our company, please visit our website www.gdswealth.com.

The marketing associate plays a pivotal role in developing and executing creative marketing campaigns that resonate with our prospects and clients.

If you’re interested in this opportunity, please send your resume and letter of interest to careers@gdswealth.com. Given the high demand for this position, we’re only able to contact the most qualified candidates.

The Forbes America’s Top Wealth Advisors 2024 ranking, developed by SHOOK Research, is based on in-person and telephone due diligence meetings and a ranking algorithm that includes: a review of best practices, client retention, industry experience, review of compliance records, firm nominations; and quantitative criteria, including: assets under management and revenue generated for their firms. This ranking is based upon the period from 6/30/2022 to 6/30/2023 and was released on 4/3/2024. Investment performance is not a criterion because audited records rarely exist and clients have varying risk levels. Rankings are based on the opinions of SHOOK Research, LLC and not indicative of future performance or representative of any one client’s experience. Research Summary (as of April 2024): 44,990 Advisor nominations were received based on high thresholds. 23,876 Advisors were invited to complete the online survey. SHOOK has conducted over 20,412 telephone interviews with advisors. 4,926 Advisors were interviewed in-person at the Advisors' location and 1,507 interview were web-based. Final list of the top 250 advisors was then compiled based an algorithm that considers both quantitative and qualitative criteria. This ranking is not indicative of an advisor's future performance, is not an endorsement, and may not be representative of individual clients' experience. Neither GDS Wealth Management nor any of its Financial Advisors or RIA firms pay a fee in exchange for this award/rating. GDS Wealth Management is not affiliated with Forbes or Shook Research, LLC. Please see https://www.forbes.com/lists/top-wealth-advisors/?sh=4281b4c61c7c for more info.